Cinema's greatest moments are being brought to life on Facebook for
Ster-Kinekor and Cinema Nouveau by Artifact Advertising, who has
recently been appointed as Ster-Kinekor's digital agency in charge of
managing its social media platforms. Artifact Advertising will manage
both Ster-Kinekor and Cinema Nouveau's Facebook pages, bringing South
Africans a more enriching interactive experience.
"Social media is changing the way we interact with the world, as a
result of the increased popularity and widespread use of social media in
South Africa. Brands such as Ster-Kinekor and Cinema Nouveau know the
value and importance of connecting via Facebook to their customers. It's
become about leveraging the possibilities that exist within social
media, and bringing content to the fans that will ensure that
Ster-Kinekor and Cinema Nouveau remain the place for great moments,"
says Artifact's Social Media Manager, Callan Van Aswegen.
South Africa's access to info about art films has taken a quantum leap
forward with the launch of the Cinema Nouveau's Facebook page. At the
same time, Ster-Kinekor's fresh and innovative Facebook campaigns are
sure to prove a success amongst its fans, who will now benefit from more
competitions and engaging content.
With these innovations, and an eye set firmly on the future, Artifact
intends to keep evolving the ways in which it engages Ster-Kinekor and
Cinema Nouveau fans, ensuring that we bring the best possible social
media experience to users online.
Ster-Kinekor's social media platform will allow fans to connect via
Facebook, instantly to access the latest movie and celebrity news, share
movie experiences with friends and family and to book tickets effortlessly.
Artifact's Strategic Director, Lindy Taoushiani, said Artifact was
pleased to be associated with Ster-Kinekor and Cinema Nouveau and with a
Facebook community in excess of 31,000 already on Ster-Kinekor's page,
we are excited to be part of the growth that will inevitably follow for
both pages.
Artifact Advertising is excited to deliver great moments at their
greatest with both Facebook pages. Content will be engaging, offering
multimedia content about all of the cinema's current and forthcoming
attractions. Artifact is set to grow South Africa's biggest cinema
chains' social media presence across South Africa. For more information,
visit our website at www.artifact.co.za or follow us on Twitter at
@artifactsa.
--
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